The studio started work with Google Creative Lab in 2011, with a wide-ranging brief to examine near-future experiences of Google and its products.
During our discussions with them, a strong theme emerged. We were both curious about how it would feel to have Google in the world with us, rather than on a screen. If Google wasn’t trapped behind glass, what would it do?
This led to a pair of product explorations: Lamps and Connbox.
This was a large, multi-project piece of work that occupied not only the entire studio for most of its run, but also outside collaborators – notably Tom Hulbert and Durrell Bishop of the invention partnership Luckybite.
My role on both projects was as ‘second principal’ generally helping steer the overall program of work and the client relationship, with the project creative direction and technical exploration being led by Jack Schulze.